Variety’s Power of Women LA event

Frédérique Constant pursues its determination to reward charity work carried out by women.

The brand supported the ninth edition of the famous Variety’s Power of Women luncheon, which was held at the luxurious Beverly Wilshire Four Seasons hotel of Los Angeles last October.

The event brought together 500 hand-picked guests. Among a circle of committed Hollywood women designated by the magazine Variety, tribute was paid to the laureates for all their philanthropic work.

Their number included the actresses Salma Hayek Pinault, singled out for her role as co-founder of «Chime for Change», Anna Kendrick, for her work in «The Trevor Project» and Gwyneth Paltrow, in recognition of her «L.A. Kitchen» project. Susan Wojciki, CEO of YouTube, was honoured for her active participation in the non-profit organisation «Room to Read». Lastly, Oprah Winfrey was congratulated for having set up the Leadership Academy Foundation.

Frédérique Constant donated one of its Ladies Automatic Heart Beat models to each charity represented by the laureates with a view to the timepieces being sold at auction. Since 2004, the brand has actively supported a range of humanitarian projects by donating 50 dollars from the sale of every watch in this ladies’ collection.

November 12, 2015