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Claudia Schiffer
The New Face Of Ebel |  | | |
| (September 14, 2004) | | | 
| | Ebel has chosen Claudia Schiffer to star in a new communication campaign that follows a simple but strong artistic direction. The use of black and white photography, evoking timelessness, authenticity, refinement and purity, immediately lends the visuals a unique presence and reflects admirably the “cultural” imperatives of the Architects of Time. This Ebel philosophy is targeted straight at the hearts of women, in a language imbued with timeless beauty, sophistication, generosity and elegance. And who better to speak this language than the company’s new muse, since there can be no doubt that Claudia Schiffer adds freshness and modernity to Ebel’s communication, as well as a very international flavour.
To give its new campaign a genuinely artistic dimension, Ebel has enlisted the services of photographer Patrick Demarchelier, known particularly for his black and white images capturing a dreamlike quality that seems to transcend time. Shooting for the campaign took place in Ibiza. The location provided a superb backdrop, exactly right for the atmosphere of warmth and intimacy that pervades the entire campaign. |
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Tel. +41 (0)32 328 08 28, Fax +41 (0)32 328 08 80
